Awards - Ad World Showdown
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Ad World Showdown 2022


26 November, 2022

NMIMS University, Mumbai

Awards Categories

Brand Advertising (Excellence)

The apex category shall acknowledge the highest achievers in the Advertising / Branding Domain

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Brand Experience & Strategy

Entries will be judged on how the customer journey, experience of the brand and optimization of every touch point led to increased brand affinity and […]

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Brand Identity (Design)

Entries should demonstrate how design has been used to define a brand or communicate its key messages; work in which a unique visual identity leads […]

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Brand Advertising (PR)

Entries will need to demonstrate ideas that engage in the field; work which leverages public spaces to communicate a message or immerse consumers in a […]

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Brand Advertising (Media Planning)

Entries should demonstrate an inspiring and innovative implementation of ideas; work which is enhanced and amplified by a game-changing channel strategy. Jury Criteria: 30% insight […]

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Brand Advertising (Traditional)

Entries will need to demonstrate ideas that engage consumers using any and every form of Traditional (Below the line and Above the line) media including […]

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Brand Advertising (Digital)

Entries will need to demonstrate ideas that engage consumers using any and every form of Digital media including but not limited to Social Media, Search […]

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Enquire Now

Grand Jury

Shefali Khalsa

Shefali Khalsa

SBI General Insurance
Nidhi S Mittal

Nidhi S Mittal

JioSaavn Brand Solutions
Rituraj Bidwai

Rituraj Bidwai

Sobha Limited
Shonali Shetty

Shonali Shetty

Godrej Capital
Imran Qadri

Imran Qadri

India Harley-Davidson Motor Company
Archana Aggarwal

Archana Aggarwal

Airtel
Amit Sethiya

Amit Sethiya

Syska Group
Charandeep Singh

Charandeep Singh

TVS Credit
Binda Dey

Binda Dey

KKR & Knight Riders Global Franchises
Alok Agarwal

Alok Agarwal

Orient Bell
Piali Dasgupta

Piali Dasgupta

Columbia Pacific Communities
Raja M.V.S.M.A

Raja M.V.S.M.A

Dr. Reddy's Laboratories Ltd.
Saurabh Srivastava

Saurabh Srivastava

Monster.com
Balaji Vaidyanathan

Balaji Vaidyanathan

Franklin Templeton, Dubai, UAE
Sukhpreet Singh

Sukhpreet Singh

Dish TV & Watcho
Anand Bhatia

Anand Bhatia

Fino Payments Bank
Neeraj Joshi

Neeraj Joshi

Zee Studios
Neha Sharma

Neha Sharma

Twitter India
Saugata Bagchi

Saugata Bagchi

Tata Communications Limited
Vishesh Sharma

Vishesh Sharma

Ashika Group
Sapna Desai

Sapna Desai

ManipalCigna Health Insurance Company Limited
Prashant Dhar

Prashant Dhar

A. O. Smith India
Shrishail Deshnur

Shrishail Deshnur

Cipla
Kavita Jagtiani

Kavita Jagtiani

Pidilite Industries
Zubin Kutar

Zubin Kutar

Mahindra Holidays & Resorts
Nivedita Parulekar

Nivedita Parulekar

Abbott Healthcare Pvt. Ltd
Sudhanshu Tripathi

Sudhanshu Tripathi

Quick Heal
Priyanka Sehgal

Priyanka Sehgal

Sparkles Dating
Anita Kotwani

Anita Kotwani

Carat India
Abhishek Gupta

Abhishek Gupta

Edelweiss Tokio Life Insurance
Prasad Pimple

Prasad Pimple

Kotak Life
Raja Chakraborty

Raja Chakraborty

Emami Ltd.
Amitabh Bhatnagar

Amitabh Bhatnagar

India Ahead
Madhu Dutta

Madhu Dutta

Raymond
Azmat Habibulla

Azmat Habibulla

South Indian Bank
Jinal Shah

Jinal Shah

School of Commerce at Narsee Monjee Institute of Management Studies.
Dr. Deepak R. Gupta

Dr. Deepak R. Gupta

School of Commerce at Narsee Monjee Institute of Management Studies.
Akshay Gaonkar

Akshay Gaonkar

Reliance Jio
Anurag Purohit

Anurag Purohit

Larsen & Toubro Infotech Ltd
Rubeena Singh

Rubeena Singh

Josh
Sharmila Sandeep

Sharmila Sandeep

Saint-Gobain India Pvt Ltd- Gyproc Business
Sushant Kamble

Sushant Kamble

CROPCIRCLES
Ashish Mehta

Ashish Mehta

A Films television and New media production at SVKMS USHA PRAVIN GANDHI COLLEGE OF ARTS SCIENCE AND COMMERCE .

Why Participate

  • RECOGNITION – Get crowned as a leader in the Ad World and gain recognition for your phenomenal work
  • VISIBIITY – Get featured in the Press Releases that announce the winners at our event
  • DISCOURSE – A chance to be speaker at our upcoming relevant events
  • SOCIAL – Social Media shout out on all major platforms
  • ADD ONs – Exclusive interviews/features/podcast to be featured in our forums
  • NETWORKING – Network and connect with the senior officials from the leading brands, publishers and agencies and establish an informal personal connect with the potential clients
  • TROPHY – Last but not the least, take home the beautiful reward of your hard work

 

26 Nov Ad Awards Showdown
04 Nov Early Bird Entry Closes

Nomination fees

Awards

Early Bird Entry

    27 June to 5 August 2022

     

    • 9999 (Per Entry)

     

  • Plus 18% GST
Awards

Regular Entry

    6 August to 30 August, 2022
    • Less than 9 Entries – 11999 (Per Entry)
    • 10-29 Entries – 10999 (Per Entry)
    • Less than 9 Entries – 11999 (Per Entry)
  • Plus 18% GST
Awards

Extended Entry

    31 August to 14 September, 2022
  • 14999 (Per Entry)
  • Plus 18% GST

Important Dates

  • Early Bird Entries Open
    27 Jun 2022
  • Early Bird Entries Close
    05 Aug 2022
  • Regular Entries Open
    06 Aug 2022
  • Regular Entries Close
    30 Aug 2022
  • Final Entries Open
    31 Aug 2022
  • Final Entries Close
    04 Nov 2022
  • AdWorld Showdown
    30 Sep 2022

Rules & Criteria

ELIGIBILITY

  • The entry/campaign/service/brand was live, launched, aired, or been released to the public between 1 January 2021 and 31 August 2022 (Even if only part of it falls into this window).
  • The entry has been created within the context of a normal paying contract and genuine brief from a brand OR, if it’s a case of self-promotion or a non-profit organisation, the brand has approved all of the media / production / implementation. (You have permission to enter this work from the commissioning brand/brand-owning company. We may request proof of this permission directly with the brand)
  • You have included the brand contact details in the entry including name, position, and full contact details.
  • 4. The entry should not be speculative or conceptual advertising and should not be banned or withdrawn from airing.

If you’re unable to meet all the requirements on this list, your entry may be ineligible for the Ad World Showdown 2022. Failure to meet any of these requirements could result in your entry being disqualified or withdrawn without a refund.


EVALUATION CRITERIA

Entries across all Categories and Sub-categories (except Advertising Agency of the Year) shall be evaluated on the following criteria carrying equal weightage (10 points per criterion; 10 being the highest and 0 being the lowest that can be allotted):

  • Insight/Idea
  • Strategy
  • Execution
  • Impact/Reach/ROI/Results

Each criterion will carry the following weightage according to the respective category:

CATGEORY INSIGHT & IDEA STRATEGY EXECUTION IMPACT/RESULTS
BRAND EXPERIENCE & STRATEGY 20% 20% 30% 30%
BRAND IDENTITY (DESIGN) 40% 10% 40% 10%
BRAND ADVERTISING (PR) 20% 30% 20% 30%
BRAND ADVERTISING (MEDIA PLANNING) 30% 20% 20% 30%
BRAND ADVERTISING (TRADITIONAL) 20% 30% 20% 30%
BRAND ADVERTISING (DIGITAL) 20% 30% 20% 30%

This Advertising Agency of the Year Award shall honour the agency which supersedes the others in the Grand Score. The Grand Score of each agency shall be an aggregate of following:

  1. The total number of entries made across all the categories of this year’s edition of Ad World Showdown (3 points per entry)
  2. The number of entries qualifying to the Top-5 nominations and their cumulative bonus points (5 points per nominated entry)
  3. The number of Awards won by the agency and their cumulative bonus points (10 points per winning entry)

GS = [No. of Entries] X 3 + [No. of Nominations in top 5] X 5 + [No. of Winning Entries] X 10

The verdict of the Evaluation process of the entries shall be final and binding, and the Ad World Showdown 2022 or its Jury Members shall not be answerable to any person or entity for the judgment.