Charandeep Singh heads Marketing and CRM function at TVS Credit. He is an Agricultural Engineer from Punjab Agricultural University and holds an MBA degree in marketing from Narsee Monjee Institute of Management Studies, Mumbai. With over 15 years of experience in marketing, sales, CRM, and strategy across BFSI and automotive companies, he has led various initiatives in brand communication, market research, digital business, analytics, and customer relationship management. He has been at the helm of several transformational initiatives, including the development of corporate websites and mobile apps, and several award-winning brand campaigns.
He has also successfully executed programs to enhance customer experience and engagement. He has been instrumental in developing the new brand identity for TVS Credit leading to a new visual identity system and re-positioning of the brand in line with changing business requirements. Under his leadership, the organization has won several accolades for various marketing campaigns, such as the prestigious RMAI Flame Awards Asia 2018 for The Best Visibility and Visual Campaign of the Year. He was also named as APAC’s Top content mogul for the year 2020 by CMS – Asia, Top 100 Digital Marketers by Adobe Digi100 for the year 2018, and Top 50 Content Marketing Leaders by LinkedIn for the year 2018. In addition, during his stint at MMFSL, he won the Youth Achiever of the Year at the Rural Marketing Awards 2017.





























